Author : Hamish Watson McLaren

5 Ways Companies and Consumers Can Support Sustainability
5 Ways Companies and Consumers Can Support Sustainability

Whereas profitability and maintaining a competitive edge matter, the long-term benefits of sustainability cannot be overlooked. Impressive profit announcements during a recession, increased consumer loyalty, additional environmental conservation ventures, and reduced pollution is just but a few of the long-term benefits. Consumers, on the other hand, have an ever-growing demand…

3 Marketing Trends to Look for in 2017
3 Marketing Trends to Look for in 2017

Previous years have shown no signs of slowing in the online marketing industry. However, things are always changing and 2017 is no exception. Businesses rely on foresight and planning in order to gain a competitive advantage on their rivals. These marketing trends aren’t something you have to be an expert…

Business Meeting Ideas You Can Expect From Hamish Watson McLaren

Let’s face it, business meetings are the last place you want to be at. But regardless, they are very necessary to run a smooth business. To get around the hassle of not having employees despise this requirement, a business should ensure to conduct meetings which have both relevant and interesting…